This course takes you beyond the traditional advertising major, as the curriculum incorporates business, marketing and management perspectives into advertising. It includes promotions, brand management, product launches and merchandising, among others. Marketing communication specialists today are an integral part of any marketing team. They communicate information to current and prospective customers about products or services that are currently available in the market, as well as launching of new brands or rebranding through the various media.
For more information on entry requirements, programme pathways, subjects listing and to get to know the faculty, please download our brochure.
Entry Requirements
Applicants must have one of the following Entry requirements:
HELP Foundation in Arts / Foundation in Science
STPM
At least 2 C’s
A-Level
At least 2 passes
Senior Middle 3 (UEC)
At Least 5 B’s (including English)
CPU
5 passes with a minimum average of 50%
SAM/TEE Examination
At least 5 passes with a university aggregate of 50%
International Baccalaureate
At least 24 points
Matriculation/Foundation
At least CGPA of 2.00
Diploma
At least CPA 2.00
SPM/O-Level
At least 3 credits (including a pass in SPM English, Bahasa Malaysia and Sejarah)
Equivalent qualification.
English Requirment:
International students only
International students who do not have the minimum English language entry requirement can be accepted into the programme. However, they are first to enroll in the university Intensive English Programme (IEP) and sit for the IELTS or other similar tests. Upon passing the test with 5.0 score or equivalent, students can formally enroll in the faculty programme.
| Totally (USD) | Yearly (USD) |
|---|---|
| $ 16775 | $ 5592 |
| $ 5592 | |
| $ 5592 |
Wilayah Persekutuan, 15 Jalan Sri Semantan 1, Bukit Damansara, 50490 Kualalumpur, Wilayah Persekutuan, Kualalumpur, Malaysia
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